Knowledge Base
A wealth of knowledge to help you get started with the VersaFeed client dashboard, full of best practices, shopping engine setup details, and website optimization tips and tricks.
How-tos
Quick overviews on how to complete various tasks in the world of comparison shopping engines and working with VersaFeed
- Feed Modification Examples
- Rules File Specifications
- Inaccurate Availability Warnings for Regional Shipping Limitations
- Structured Data Help for Google Price/Availability Suspensions
- Google Suspension Warnings for Price/Availability
- Advanced Source Feed Configuration and Scheduling
- Drag, Drop, and Sort VersaFeed Columns
- Simpler "Is Brand in Title" Dynamic Attribute Comparisons
- New Feed Destination: To Dupe, Or Not To Dupe?
- Importing Additional Product Data with Supplemental Files
- View FTP/SFTP Activity in VersaFeed Dashboard
- Additional Compare Tools for Data Feed Differences
- Search Previous or Next Feed Rapidly
- Search "Any Field" in Data Feeds
- Using FeedBackSM to Chart, Diagnose, and Fix Google Data Feeds
- New Product Searches: Raw & Processed
- Product & Feed Search: New Options Available
- New Search Filters
- Data Feed Optimizations, Tuning, and General Maintenance using VersaFeed Feed Modifications
- Downloading a CSV Version of Your XML Feed
- New Feature: Import/Export for Everything
- Migrating From Google Shopping Manager (GSM) to Google Shopping Campaigns (GSC)
- Sending Secure Messages to VersaFeed
- Bing Product Ads Creation and Configuration
- Google Shopping Campaigns: Overview
- How to Link Google AdWords to Analytics
- How To Grant VersaFeed Google Analytics Access
- How To Grant VersaFeed AdWords Access
- VersaFeed Source Feed/API Details
- Creating adCenter account for Bing Shopping
- Claim Your Website in Google Merchant Center
- Verify Your Website URL with Google
- Linking Google Merchant Center with Google Checkout
- Linking Google Merchant Center With Google AdWords
VersaFeed Account
General information about using your VersaFeed client account.
- Feed Modification Examples
- Rules File Specifications
- Detailed Change History Tracking
- Advanced Source Feed Configuration and Scheduling
- Drag, Drop, and Sort VersaFeed Columns
- Marketplace Support for VersaFeed Clients
- Setting up Google Ads KPI Integration
- Google Ads KPI Integration with VersaFeed
- Simpler "Is Brand in Title" Dynamic Attribute Comparisons
- New Feed Destination: To Dupe, Or Not To Dupe?
- Importing Additional Product Data with Supplemental Files
- View FTP/SFTP Activity in VersaFeed Dashboard
- Additional Compare Tools for Data Feed Differences
- Search Previous or Next Feed Rapidly
- Search "Any Field" in Data Feeds
- New Features on Data Feeds Page
- Using FeedBackSM to Chart, Diagnose, and Fix Google Data Feeds
- New Product Searches: Raw & Processed
- Product & Feed Search: New Options Available
- New Search Filters
- How to Copy/Paste Product IDs for Promotions, Exclusions, Etc.
- Determining Product Identifiers (SKU, "group id", MPN, GTIN/UPC)
- Data Feed Optimizations, Tuning, and General Maintenance using VersaFeed Feed Modifications
- New Feature: On Demand Product Import
- New Feature: Timeline
- New Feature: Feed Modification Rulesets
- New Feature: New Feed Modification Types
- New Feature: Import/Export for Everything
- Migrating From Google Shopping Manager (GSM) to Google Shopping Campaigns (GSC)
- VersaFeed Standard Destination Feed List
- Sending Secure Messages to VersaFeed
- Getting Started with GSM
- Screencast: Feed Exclusion Manager
- Screencast: Data Feeds Dashboard
- VersaFeed Source Feed/API Details
Google Merchant Center
Info about the account that drives Google Shopping PLA's
- Solutions for Availability Restrictions
- Inaccurate Availability Warnings for Regional Shipping Limitations
- Merchant Promotion vs Sale Price Annotations / Badge
- Google Feed Specification 2020 Updates
- Free Product Listings on Google Shopping
- Structured Data Help for Google Price/Availability Suspensions
- Google Suspension Warnings for Price/Availability
- VersaFeed & Google Local Inventory Ads
- Google Shopping "Unique Product Identifiers" Tips
- Claim Your Website in Google Merchant Center
- Verify Your Website URL with Google
- Linking Google Merchant Center with Google Checkout
- Linking Google Merchant Center With Google AdWords
Best Practices
Helpful tips on best practices for ecommerce websites, data feeds, and shopping engines.
- Product Ratings for Shopping Ads & Free Listings
- Feed Driven Product Ads for Groceries
- Price Drop Badge/Annotation on Google
- Google Manufacturer Center :: Part 2
- Google Manufacturer Center :: Part 1
- New Discovery Campaigns Use Product Feeds
- Shopping Feed Tips for a Smooth Holiday Season
- Getting the Most out of Social Shopping Feeds
- Google Gets Smart With Titles
- What Happend to CSE's?
- Data Feed Considerations When Replatforming
- Solutions for Availability Restrictions
- Preparing for Planned Site Outages
- Merchant Promotion vs Sale Price Annotations / Badge
- Google Feed Specification 2020 Updates
- Free Product Listings on Google Shopping
- Structured Data Help for Google Price/Availability Suspensions
- Google Suspension Warnings for Price/Availability
- VersaFeed PriceWatch
- VersaFeed Image IQ
- Setting up Google Ads KPI Integration
- Google Ads KPI Integration with VersaFeed
- Simpler "Is Brand in Title" Dynamic Attribute Comparisons
- New Feed Destination: To Dupe, Or Not To Dupe?
- Don't Spend Full Daily Budget in Google Shopping
- Migrating From Google Shopping Manager (GSM) to Google Shopping Campaigns (GSC)
- Bing Product Ads Creation and Configuration
- Google Shopping "Unique Product Identifiers" Tips
- Top 10 Data Feed Tips & Tricks
- Increasing Product Rank in Google Product Search
- Writing Effective Product Titles
- Bidding Strategies for PPC Shopping Engines
Screencasts & Videos
Tutorials and informative screencasts to help you leverage the features of your VersaFeed client account
- Structured Data Help for Google Price/Availability Suspensions
- Google Suspension Warnings for Price/Availability
- How to Copy/Paste Product IDs for Promotions, Exclusions, Etc.
- Determining Product Identifiers (SKU, "group id", MPN, GTIN/UPC)
- Google Shopping Manager Overview
- Google Shopping for Wine Merchants
- Screencast: GSM Grouping & Bidding Tutorial
- Screencast: Feed Exclusion Manager
- Screencast: Data Feeds Dashboard
- Screencast: Google Shopping Manager
- Screencast: Google Shopping Overview