Oct 11

Shopping Feed Tips for a Smooth Holiday Season

Many things go into preparing for the busy holiday season. Planning budgets for big days, sometimes down to the hour, can be time intensive but can have a large pay off. Reviewing bidding strategies to make sure automation will adjust properly on high volume days will be a headache but is a must. When it comes to preparations involving your programs that leverage a product feed, rest assured that VersaFeed is at your disposal throughout the holiday season to assist in updates, changes and ad hoc shifts in strategy.

Here are some product feed related considerations to get you ahead of the game:

  • Review and address product warnings and disapprovals in the GMC Diagnostics and Meta Issues sections.

    • Ensure you are opted in and taking full advantage of all free listings from Google

Google Product Search Meta Bing Shopping Best Practices Product Listing Ads 

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