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Jan 08 2024

Scientific A/B Testing for Products Feeds and PLAs

How often do A/B tests run only to yield inconclusive data? Especially in the data feed and PLA world, the problem is prevalent. VersaFeed's new Dynamic Experiment solution solves this problem once and for all.Our dynamic system will…

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Feb 12 2024

Extracting Product Details from Images using AI

An image is worth a thousand words – but extracting those words can be a royal pain! How many times do clients have excellent product images but lackluster descriptions, or even missing color/material/pattern data? We're pleased to a…

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Oct 16 2023

Price Competitiveness & Best Seller Integration Strategies

VersaFeed is taking custom label strategies to the next level by integrating with Google Merchant Center’s Market Insights retail data. Both the Price Competitiveness and Best Sellers reports are currently available within the Mercha…

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Oct 05 2023

New Feature: VersaFeed ChatGPT Integration

VersaFeed is thrilled to announce our new integration with ChatGPT for data feed optimization!Merchants and brands using VersaFeed can now utilize ChatGPT to rewrite product titles, descriptions, and categories straight from the Vers…

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May 04 2023

Feed Driven Product Ads for Groceries

With digital grocery sales on the rise (predicted to account for 20% of all grocery sales by 2026), retailers need to ensure they are keeping up. Google and Meta both offer support for product feed/catalog driven ads that not only help dri…

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Mar 03 2023

Supporting Customer Retention with PLA

With inflation top-of-mind for both merchants and customers, maintaining a loyal base of customers is more crucial than ever in the ecommerce space. Loyalty, however, does not mean you still won’t have to fight to keep those customer…

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Oct 11 2022

Shopping Feed Tips for a Smooth Holiday Season

Many things go into preparing for the busy holiday season. Planning budgets for big days, sometimes down to the hour, can be time intensive but can have a large pay off. Reviewing bidding strategies to make sure automation will adjust prop…

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Oct 10 2022

Getting the Most out of Social Shopping Feeds

As shoppable ads continue to grow their share of social media ad space it is becoming increasingly important for marketers to ensure that their product feeds are fully optimized specifically for social media ad platforms. Meta has led the…

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