A product feed audit can reveal opportunities for stronger advertising performance and better AI shopping readiness. Your product feeds are live. Your ads are running. But when was the last time someone took a close look at how your produ…
We've aggregated the most common PLA badges and annotations for you in the graphic above to identify their official names and we’ve covered each in detail within one of our blog articles. As always, our blogs are intended to give you meani…
Google can show star ratings annotations on Shopping Ads and Free Listings for products offered by eligible advertisers - officially referred to as Product Ratings . Both the product and advertiser must meet certain requirements to be eli…
With inflation top-of-mind for both merchants and customers, maintaining a loyal base of customers is more crucial than ever in the ecommerce space. Loyalty, however, does not mean you still won’t have to fight to keep those customers. Her…
Earning the Coveted Blue Checkmark While competition for PLA real estate continues to heat up, there are several small but significant additions that merchants can make to their Google Shopping program to help gain an edge on a crowded SER…
