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Feb 21 2025

Channels for Local Inventory Ads

For brick-and-mortar retailers, Local Inventory Ads are pivotal in bridging the gap between online searches and in-store purchases. These ads inform potential customers of the availability of products at nearby physical stores. Google, th…

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Oct 11 2024

To [structured_title] or [title], That is the Question

With Google’s recent Google Merchant Center specification update, merchants using AI-generated product titles are now being asked to submit them via the new [structured_title] attribute, instead of the traditional [title] field. But why is…

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Feb 12 2024

Extracting Product Details from Images using AI

An image is worth a thousand words – but extracting those words can be a royal pain! How many times do clients have excellent product images but lackluster descriptions, or even missing color/material/pattern data? We're pleased to announ…

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Jan 23 2024

AI Language Translations for Product Feeds

Translating product titles into relevant languages for targeted locations and users is a Google Best Practice and is likely to yield a stronger CTR. Google allows separate feeds to be uploaded for different languages, but keep in mind, yo…

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Nov 29 2023

VersaFeed Unveils New AI Tool to Save Clients Hundreds of Hours

San Francisco, CA, November 28th, 2023: VersaFeed, a leading ad-tech provider for ecommerce retailers, today announces a new feature to its proprietary product data feed management platform: ChatGPT integration . The first product feed co…

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Oct 05 2023

Using ChatGPT to Enhance Google & Social Feeds

With ChatGPT becoming ubiquitous across the digital landscape, VersaFeed researched the most effective ways to integrate this tech into paid media data feeds. Our early testing indicates that product titles, categories, and descriptions c…

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Oct 05 2023

New Feature: VersaFeed ChatGPT Integration

VersaFeed is thrilled to announce our new integration with ChatGPT for data feed optimization! Merchants and brands using VersaFeed can now utilize ChatGPT to rewrite product titles, descriptions, and categories straight from the VersaFee…

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