A product feed audit can reveal opportunities for stronger advertising performance and better AI shopping readiness. Your product feeds are live. Your ads are running. But when was the last time someone took a close look at how your produ…
Google Vehicle Ads are a familiar way to put vehicle inventory in front of active shoppers, but Google isn’t the only option. Microsoft, Meta and TikTok all offer automotive inventory ad formats that use vehicle feed data to dynamically p…
Vehicle Listing Ads (VLAs) are essentially Product Listing Ads (PLAs) for cars. VersaFeed has been managing these since their beta launch in 2021 and has deep expertise in the unique data feeds and ad requirements they involve. If you’re …
