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Feb 21 2025

Channels for Local Inventory Ads

For brick-and-mortar retailers, Local Inventory Ads are pivotal in bridging the gap between online searches and in-store purchases. These ads inform potential customers of the availability of products at nearby physical stores. Google, th…

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Google Loyalty
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Apr 23 2025

New Loyalty Benefit Annotations for PLAS

New Google Feature: Highlight Loyalty Member Benefits in Shopping Ads Retailers with loyalty programs offering special pricing and shipping now have a powerful new tool. Google allows you to showcase these member perks directly within you…

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Apr 16 2024

Why Advertisers Should Leverage Google's Loyalty Program

Top 10 Essentials to Google's Loyalty Program In the competitive digital advertising arena, capturing and retaining customer interest is paramount. Google’s loyalty program not only strengthens customer retention but also significantly en…

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