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Feb 12 2024

Extracting Product Details from Images using AI

An image is worth a thousand words – but extracting those words can be a royal pain! How many times do clients have excellent product images but lackluster descriptions, or even missing color/material/pattern data? We're pleased to a…

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Jan 23 2024

AI Language Translations for Product Feeds

Translating product titles into relevant languages for targeted locations and users is a Google Best Practice and is likely to yield a stronger CTR.Google allows separate feeds to be uploaded for different languages, but keep in mind…

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Jan 08 2024

Scientific A/B Testing for Products Feeds and PLAs

How often do A/B tests run only to yield inconclusive data? Especially in the data feed and PLA world, the problem is prevalent. VersaFeed's new Dynamic Experiment solution solves this problem once and for all.Our dynamic system will…

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Nov 29 2023

VersaFeed Unveils New AI Tool to Save Clients Hundreds of Hours

San Francisco, CA, November 28th, 2023: VersaFeed, a leading ad-tech provider for ecommerce retailers, today announces a new feature to its proprietary product data feed management platform: ChatGPT integration. The first product fee…

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Oct 16 2023

Price Competitiveness & Best Seller Integration Strategies

VersaFeed is taking custom label strategies to the next level by integrating with Google Merchant Center’s Market Insights retail data. Both the Price Competitiveness and Best Sellers reports are currently available within the Mercha…

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Oct 05 2023

Using ChatGPT to Enhance Google & Social Feeds

With ChatGPT becoming ubiquitous across the digital landscape, VersaFeed researched the most effective ways to integrate this tech into paid media data feeds. Our early testing indicates that product titles, categories, and descripti…

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Oct 05 2023

New Feature: VersaFeed ChatGPT Integration

VersaFeed is thrilled to announce our new integration with ChatGPT for data feed optimization!Merchants and brands using VersaFeed can now utilize ChatGPT to rewrite product titles, descriptions, and categories straight from the Vers…

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Jul 08 2022

What Happened to CSE's?

For those of us that were online shopping prior to 2013, sites like PriceGrabber.com, Nextag.com, Shopping.com and ShopZilla.com were a big deal. They were the destination for finding the best price for a product you wanted to buy online. …

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Jan 21 2020

Scheduled Feed Modifications

VersaFeed is excited to announce the release of a highly anticipated new feature: Scheduled Feed Modifications. This new feature allows users to schedule complex feed changes anytime in the future without manual oversight. Need to setup p…

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Oct 21 2019

Detailed Change History Tracking

VersaFeed’s new Change History feature allows users to quickly and easily search for changes made to an account: see which login made a change, when it was made, and exactly what was changed. This powerful feature allows users to eff…

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Apr 17 2019

Advanced Source Feed Configuration and Scheduling

VersaFeed's new source feed config tools enable users to control source feed import settings and schedules at a granular level. You will find this area by navigating to Products > Import Settings. Import Settings This tab handles co…

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Apr 16 2019

Drag, Drop, and Sort VersaFeed Columns

VersaFeed's web dashboard now allows users to drag, drop, and sort columns directly in the UI. Drag and drop column headers Sort by any field (ascending and descending)   Combined with a wealth of other VersaFeed features, the…

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Oct 03 2018

Setting up Google Ads KPI Integration

This article provides technical details on how to add Google Ads KPI's to your VersaFeed account (an overview of the feature in general can be found here). Note: VersaFeed's KPI FeedBack system is not available for all accounts and may re…

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Oct 02 2018

Google Ads KPI Integration with VersaFeed

VersaFeed's FeedBack system now integrates Google Shopping campaign key performance indicators (KPIs, like ROAS and CPC) into the VersaFeed system. Clients can now view KPIs at the Item, Brand, and Category level — and create Custom …

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Jul 11 2018

New Feed Destination: To Dupe, Or Not To Dupe?

When delivering a product feed to a new destination VersaFeed clients have two options: (A) Create a "dupe" feed. — This is not actually creating another feed within the VersaFeed system, but simply sending an already existing fe…

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Jul 02 2018

Importing Additional Product Data with Supplemental Files

When creating optimized product feeds you will often receive additional "supplemental" file data in Excel or CSV that is separate from your product source feed. This supplemental data might contain GTINs, optimized titles, cost-of-goods da…

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Apr 26 2018

View FTP/SFTP Activity in VersaFeed Dashboard

VersaFeed's new FTP and SFTP activity monitor enables clients and agencies to easily view details and history on file transfers to and from ftp.versafeed.com. This allows users to answer questions like: When does the daily source feed a…

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Apr 25 2018

Additional Compare Tools for Data Feed Differences

VersaFeed has expanded on its already existing feed "Compare" feature (previously described here). When you select the "Compare imports" option, you're telling VersaFeed that you want to see the differences between feeds created at tw…

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Apr 25 2018

Search Previous or Next Feed Rapidly

Users can now quickly execute the same feed search on a previous or future data feed import. In the example below, we are searching a source product feed for Nike products on 4/13/18. Frequently, we'll want to execute the same search on th…

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Apr 25 2018

Search "Any Field" in Data Feeds

VersaFeed now provides clients an option to search "Any Field" in both source product feed searches and output product feed searches like Google, Facebook, Criteo, and others. For example, if a company has a product code "NK653" and wants…

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Jan 30 2018

New Features on Data Feeds Page

We've recently released an update to the Data Feeds & Imports page which provides a host of new functionality and display features. By adding the new features below, it is our goal to add more transparency, allow clients to understand …

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