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Feb 21 2025

Channels for Local Inventory Ads

For brick-and-mortar retailers, Local Inventory Ads are pivotal in bridging the gap between online searches and in-store purchases. These ads inform potential customers of the availability of products at nearby physical stores. Google, th…

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Feb 13 2020

Structured Data Help for Google Price/Availability Suspensions

Part 1: Google Suspension Warnings for Price/Availability Part 2 of our Google Merchant Center inaccurate price/availability suspension warning screencast series Here we cover the gory details of what Google expects your structured data t…

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Feb 10 2020

Google Suspension Warnings for Price/Availability

Part 1 of discussing Google Merchant Center suspension warnings for price and/or availability violations John reviews the various parts of your website and data feed to help merchants understand what the real issues are and how to fix. Par…

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Mar 08 2016

How to Copy/Paste Product IDs for Promotions, Exclusions, Etc.

The video below details how to copy large sets of product identifiers (SKU, "group id", MPN, GTIN/UPC) from a spreadsheet into the VersaFeed system. This is commonly done to create Google Promotions, exclude items, or other feed modificati…

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Mar 08 2016

Determining Product Identifiers (SKU, "group id", MPN, GTIN/UPC)

The video below helps clients and agencies determine what product identifier to utilize when creating rules to modify your product data feeds. By explaining how you can determine if a code is a SKU, "group id", MPN, or GTIN/UPC the video e…

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Nov 05 2012

Screencast: Feed Exclusion Manager

This screencast details how to use the Feed Exclusion Manager inside your VF client account. This tool enabled clients to remove items from any shopping engine data feed based on various product attributes. For example, you can remove all …

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