Facebook Shops Analysis
Key: FB/IG = Facebook/Instagram
(Note: Facebook Shops is rapidly changing, this information is accurate as of early June 2020)
Facebook Shops was announced on May 19th, 2020 and it immediately generated significant buzz. However, there are many questions on features, required integration efforts, and how much revenue it will ultimately generate for businesses.
What is it?Facebook is enhancing how merchants can list inventory on their FB/IG business 'homepage'. Through a new "Shops ...