Merchant Integration with Google Shopping Actions
In addition to the steps VersaFeed must take (previous article), merchants must also undertake action to integrate with Google Shopping Actions, or GSA. Merchants will need to:
Receive new orders from GSAConfirm back to GSA once an order has been shippedProcess the so-called "unhappy" path (returns and cancellations)There are three primary ways for clients to accomplish these tasks:
1 Utilize Google Merchant Center (GMC) to manually manage the entire process.GMC enables customer service ...
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VersaFeed Integration with Google Shopping Actions
VersaFeed supports Google Shopping Actions in several ways. VersaFeed will optimize and tune your product feed -- taking your standard Google Merchant Center feed and getting it ready for Google Shopping Actions, or GSA. The product feed is the primary method that GSA receives product information and is therefore critical to a successful GSA rollout.
VersaFeed does the following to prepare a merchant for GSA:1Begin to increase the frequency of product updates being pushed into ...
Read more Google AdWords Google Checkout Google My Business Marketplaces Google Shopping Actions
Google Shopping Actions Overview
Google Shopping Actions (GSA) is generally considered Google's platform to compete with Amazon. It's a marketplace system where customers find products, checkout, and pay on Google.com--never visiting the merchant’s website directly. Consumers can find products on Google web properties (most notably search) as well as Google Assistant (using their voice on an Android phone or Google Home speaker). There are hints that Google will also surface products in GSA on TV ...
Read more Google Google Checkout Google My Business Marketplaces Google Shopping Actions
Linking Google Merchant Center with Google Checkout
Linking your Google Merchant Center (aka, Google Base or Google Product Search) account with your Google Checkout account can provide the following benefits:
Product listings in Google Product Search can appear with the Google Checkout badge.It helps establish a Google "seller rating" for your Google Merchant Center account.Product listings can be filtered in Google Product Search via "Show Only Google Checkout" links.To link the accounts:
1.Login to Google Checkout and copy ...
