A product feed audit from VersaFeed isn't just a report, it's a competitive edge. Unlike machine-generated graders that simply echo product diagnostics, our audits are led by seasoned product feed experts who personally analyze your data feeds and Google Merchant Center account. Every senior feed strategist at VersaFeed brings at least seven years of hands-on experience in data feed optimization and Shopping campaign management enabling them to identify meaningful, performance-driven opportunities. For new business prospects, this process easily starts with signed MNDA and read-only access to Google Merchant Center.
VersaFeed's review goes far beyond the Google feed itself. We conduct a comprehensive evaluation of your entire Google Merchant Center setup, including account settings, shipping tables, feed rules, supplemental feeds and program participation. We also assess whether you are fully leveraging high-impact features like Shopping Badges and Annotations that can improve visibility and CTRs. Each audit includes:
- Google's Merchant Excellence Report for benchmarking context
- A detailed, prioritized spreadsheet outlining findings, business impact and recommended solutions with clear ownership
- An executive summary document that highlights key opportunities with an official VersaFeed product feed rating

Your audit is presented live by the senior strategist who conducted the review, ensuring you have direct access to expert insight and answers to your most technical questions. Best of all, our audits are always complimentary and come with no obligation. We share every deliverable we create so you can act on the recommendations however you choose.
A VersaFeed audit delivers strategic insight, practical next steps and expert guidance - not just a score from a machine. Request one today!