Google Shopping for Wine Merchants

Google Shopping for Wine Merchants

Google has recently announced they will soon lift the restriction of listing alcohol (wine, spirits, beer) on Google Shopping. This screencast covers how to successfully list wine on Google Shopping and how to utilize VersaFeed's Google Shopping Manager (GSM) to achieve maximum results.

GSM enables wine merchants to segment and bid on groups of products based on wine characteristics, such as varietal, region, color, and price. Performance reports are available with tools for ROI analysis providing an opportunity for successful bid optimization.

With data feeds, bidding and grouping tools, and performance reports, VersaFeed enables wine merchants to follow the complete life cycle of their products on Google Shopping.



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