Bing Product Ads Creation and Configuration
On 3/26/14 Bing announced that Product Ads (Bing's equivalent to Google Product Listing Ads) are now available to all U.S. retailers. This is great news! The steps below will guide the configuration process needed to launch. NOTE: For additional help Bing has created a 3 part video series here:
Create a Merchant Center StoreUpload Your Product CatalogCreate a Product Ads Campaign
General Login
1.Login to Bing Ads by visiting this ...
Read more Bing Shopping Best Practices PPC Bidding Knowledge Base Bing Product Ads
Creating adCenter account for Bing Shopping
Shortly after the end of Bing's Cashback program Microsoft bundled Bing Shopping into adCenter -- Microsoft's multi-channel advertising platform. Since then, listing on Bing Shopping requires the creation of an adCenter account.
Although we would like to create this account for you, we can't. Since adCenter requires a credit card during the account setup we will need you to create your account then send us your account info. Keep in mind Bing Shopping ...
Goodbye Cashback, Hello Bing Shopping
On June 4th, Bing announced they were retiring the Cashback shopping program in favor of something else. It looks as if most of the dust has finally settled and we now have a fairly accurate look at where Bing Shopping will be headed:
1) It's a free shopping engine, with no pay-per-click or pay-per-action (aka CPA) fees of any kind. This is obviously going to attract a lot of new retailers to list with ...
